The return of the Great Western Railway. GWR

 

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The Great Western Railway franchise came into operation on the weekend.

Re-defining a company with unique credentials from the past to lead a new purpose into the future.

Much work has already been done to prepare for the re-appearance those 3  powerful letters.

A passion within the railway has been re-kindled.

A pride within the people is being remembered.

A purpose that unites a railway has been re-written.

And whilst running one of the most complex and in-demand railways in Britain, undergoing modernization on a scale not see since Brunel, will mean problems & frustrations, the intent for Great has returned.

Ambition and intent are the essential pre-requisites of true heroic change.